sketchup-logo Back in 2006, when acquired startup @Last and its product, , most observers saw it as a nice add-on for Earth, perfect for hobbyists and enthusiasts. But since then, the program has blossomed into a tool in its own right, used by design professionals to fashion everything from consumer products to urban landscapes to country homes.

Green design professionals are particularly taken with the program. Widely praised by the architecture and design community for its “intuitive” nature, , one of the few 3D rendering programs on the market, is also by far the easiest one to use. And its integration with Earth and the 3D Warehouse has elevated the program from a simple design tool to a location-based, product-inclusive architectural design powerhouse. As a result, is nurturing a growing ecosystem of green design startups.

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, the world leader in 2D and 3D design software for the manufacturing, building, and media and entertainment markets, has announced an aggressive campaign to promote sustainable design principles within the AED 812 billion UAE construction industry.

The company will focus on driving awareness and adoption of conscientious building practices among developers and contractors by delivering solutions that help in making its implementation easier and more efficient. The announcement was made at a press conference held yesterday (September 9, 2008) at ‘The Monarch Hotel’ Dubai, where Ahmad Al Jassim, Country Manager, , Middle East; Louis Khoury, Industry Sales Development Manager, , Middle East; and Christian Rust, AEC Sales Development Manager, , EMEA Emerging, highlighted the industry-leading solutions and 2009 portfolio.

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Mumbai:, Inc.’s entertainment software helped leading studios create many of the summer’s most popular films. software was used throughout digital film pipelines, from pre-visualization and virtual cinematography to mastering and final animation.

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Autodesk_education More than 350,000 students and educators around the world take advantage of tools and resources provided by and partners.

Just in time for the Back to School season, has redesigned its Student Engineering and Design Community website with a new look and feel that is more closely aligned with other popular social networking sites frequented by students. The enhanced Student Community offers several new features and benefits to more than 350,000 students and educators.

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Two busy surgeons at one of the world’s leading eye centers have been working late into the night learning how to use , the state-of-the-art 3D animation software used in films such as Spider-Man 3 and Beowulf – in a bid to help teach other surgeons how to perform complex eye operations.

To date, eye surgeons Bill Aylward and Paul Sullivan have produced over 1,000 animations that are helping to train other surgeons at their workplace – Moorfields Eye Hospital, London – and beyond.

Using ’s advanced animation tools, Bill and Paul find they can demonstrate many surgical procedures more clearly than is possible with real film.

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